In Comfort
BRAND DIRECTOR
INTERSPORT tasked us with showcasing the versatility of the midlayer—from performance hiking, to outdoor escapes, to urban exploration. The core message: when you’re comfortable in your gear, you’re ready for any environment.
We take on the world in comfort— how about you?
We shot all three environments in a single day and combined them into one hero edit. In addition, we created individual films for each setting, supported by in-situation stills formatted for a social-first experience.
We also produced dedicated product beauty shots, giving all markets versatile assets for use across in-store, .com, and social channels.